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Having unique product identifiers is an absolute requirement in order for us to be able to sell your products. You will need GTINs (EAN/UPC/ISBN) in order for us to send traffic to your products.

International Shipping

You’re probably interested in Fruugo because you want to expand your business globally. We can take care of promoting and selling your products. All you need to do is to be able to ship them to the buyer.


You need to be able to integrate your products with us in an automated fashion. You can do that either via a direct integration or using one of our partners. Take a look at the Get Started page for more details on those options.

That’s it! There are various other factors listed below that can help succeed on Fruugo and we will be happy to talk to you about those once you register.

Product images

Images should be on a white background and not contain any watermarks or information that doesn’t relate to the product.

Product data

Better data helps consumers make decisions, so the more relevant and accurate product data you can provide, the more likely you are to sell your products.

Shipping time and cost

Make sure that you can be reasonably competitive in terms of shipping costs and delivery times. Costs should ideally be under 10% of the product price to maintain a good conversion rate.